Internal links redirect the reader to other blog articles, product and service pages. From an seo point of view, internal links are the connecting elements within the site, with the help of which pages transfer weight to each other. When clicking on the links in the article, the time spent by the user on the site increases, which is also a positive signal for search engines. Another important aspect is link texts (anchors), which help increase the visibility of the site for similar queries. What is important when setting up linking? Use links when appropriate. If there are too many links, the page may look spammy. In the case when there are many links and all of them are important for the article.
Then order to save the weight of the page
Part of the url is closed with the nofollow meta tag, which prohibits the robot from following it. The url of a specific page can only be added to the text once. This way the links B2B Email List the article will look more natural for search engines. When deactivating a page or changing its address, you must remove the link to it from the article. This is necessary so that the page does not contain a url with a 404 error (page not found). The anchor must match the content of the page it leads to. Neutral anchors like “in the article”, “learn more” and so on are acceptable.
Emphasized description optimization for featured
Snippets the highlighted description is the result of the issue in the form of a ready-made answer to the question placed on the top position. This block can display text, list, picture Doctors Email List video. A page with a highlighted description contains only one such result, and the snippet in this case is more noticeable than other sites. In order for a search engine to select an article for a featured description, its content must contain accurate and concise information that is relevant to the query. The current rating of the article is also important – the level of its optimization and position in the issue.