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Aspect ratios to see what works for your X audience. YouTube publishes all shortform videos in 9:16 format so its important to optimize your videos for this aspect ratio. If youre planning to publish video content across multiple social networks using a 9:16 aspect ratio is a good bet. All networks support this format and you can crop it to fit a 4:5 aspect ratio for select placements. Insert Text Overlays Text overlays can help video
Content stand
Out in the fe. Whether viewers are watching with or without sound text overlays provide extra information that can capture attention and encourage engagement. When you business database publish 4:5 videos youll typically ne to add text overlays in a thirdparty video iting app before posting. But when you publish 9:16 videos to platforms like Facebook Instagram TikTok and YouTube you can add them directly in the app. Adding text inapp can be timeconsuming if youre planning to publish the video to multiple social networks. But I find that
Videos with more
Native elements—including text overlays effects and transitions—typically perform best. Add Sound and Captions Sound is more important than ever for mobileoptimiz videos especially if Doctors Email List youre posting 9:16 content to a social network with a dicat vertical video fe. Sound is consider standard for reels shorts and TikTok videos so content that doesnt include sound is likely to stand out—not necessarily in a good way. When you create vertical videos in these native apps you can easily record voiceovers and mix them with
