Social media Share Social networks are among the main means of information at the moment and are especially effective in reaching young people. After all, how many 18- to 25-year-olds read the newspaper every day in their social circle? It is likely that few or none. This audience is already […]
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Are one of the main pillars for a company to ensure its success today. They are part of digital marketing and inbound marketing actions. Being one of the means of attracting new consumers with relevant content. However, engagement on social networks has been falling on some networks. Recently, Mintel conducted […]
Digital Marketing , Social Networks Share Social media: is there a right way to deal with haters and all the hate on the internet? Regardless of whether your brand is big or small, traditional or new, you may have already noticed that the mood on social media is not […]
There’s an ongoing debate within fractl’s walls over whether or not creating a lot of visual assets positively impacts a campaign’s reach enough to justify the additional production time. To settle this debate, we looked at our 1,300 top placements to better understand how publishers covered our campaigns’ visual assets […]
Some content can definitely accomplish both high engagement and social shares. The buzzsumo and moz study found that the best types of content for attracting links and social shares are research-backed content or opinion pieces. Long-form content (more than 1,000 words) also tends to attract more links and shares than […]
As SEO specialists, we come across this query frequently. Your website is content-driven. Building Expertise, Authoritativeness, and Trustworthiness (EAT) is what drives Google to rank your site highly. You must make each piece of content worthwhile for good EAT signals to Google. You must comprehend the operation of Google’s E-A-T […]
After the process outlined above, our team came up with 50 states of bacon. The idea was simple: everyone likes bacon, but who likes it the most? Ginny’s caters to a lot of people who love deep frying, so this was on-brand. We decided to use instagram’s (now difficult to […]
Here are the steps my team and I went through for this particular client. Note: for an extensive look at creating creative content, please see the following articles: How to make award-winning creative content – part 1 How to make award-winning creative content – part 2 Ideation The first step […]
The author’s views are entirely their own (excluding the unlikely event of hypnosis) and may not always reflect the views of moz. Content marketing has been discussed and researched more in the last 5 years than ever before.Source: google trendsThere are various kinds of content marketing strategies out there. Blog […]
The author’s views are entirely their own (excluding the unlikely event of hypnosis) and may not always reflect the views of moz. We all know building backlinks is one of the most important aspects of any successful seo and digital marketing campaign. However, I believe there is an untapped resource […]
